Seattle company creates world's first doggy beer
June 18, 2012
Beer lovers know just how amazing that first sip of a cold brew can be on a hot summer day, and now it seems that dogs will be able to experience this activity in their own way. According to ABCNews.com, Jenny Brown of Seattle has created a company that specializes in a product called Bowser Beer, the world's first (non-alcoholic) beer for dogs. Instead of being brewed with hops, the beer is a non-carbonated mixture of malt barley and meat broth, which also has glucosamine added to improve canine joint health. Brown's company now offers Bowser Beer in Beefy Brown Ale and Cock-a-Doodle-Brew and the products are popping up on pet store shelves across the country.
"People have an incredible emotional bond with their dogs, so it's just natural for people to want to include them and say, 'My dog can have a beer too,'" Brown told the news source.
Brown initially got the idea after participating at Seattle-area farmer's markets during the late 2000s. At that time, she was selling her own version of spicy pretzels, but dog parents who came to these markets were consistently asking for a dog-friendly alternative made with peanut butter. When she thought of the popular pairing of pretzels and beer, she saw a business opportunity that canines and their caretakers could enjoy.
According to TwinCities.com, the new doggy brews are catching on with dog parents and many have been putting their own unique twist on the products. Some freeze some of the beer in ice cube trays as warm weather treats, while others have found that it goes well with fresh pumpkin.
Additionally, Brown's company gives customers the chance to make their own custom labels - her favorites thus far have been "I Don't Give a Shih-Tzu Brew" and "Liquored-up Lacey's Pooch Hooch." Brown even has plans for an ice cream for dogs that could create the world's first root beer float for canines.
Because regular beer can be toxic for dogs, Brown was sure to make this product as safe as possible for dogs, only using natural ingredients that are beneficial for their digestive systems. Canine parents spending time in the great outdoors or the Dog Park at Bideawee this summer now have a few more options to quench their companion's thirst after a long hot day.